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Search Engine Ranking

These two questions are actually the same, because if one understands how search engines work, he will probably be able to get a site to the top search engines ranking.
Think about it.

Unfortunately, the answer is a complicated, dynamic and a secret one. The answer has to do with SEO – Search engines optimization. In fact, very few SEO experts, SEO consultants, SEO software and SEO companies can actually give you a great SEO solution.

In the next few lines I will simplify how search engines work. To understand more you must contact and pay to a SEO consultant working with a popular SEO service:

1. The search engines visit your site occasionally and index new topics on your site.

2. The search engines measure the quality and popularity of your site by the number and types of links to your site by other website.

3. According to the site topics, quality and popularity and many other parameters the search engine rank the site for each keyword searched.

Now, I guess you have a website or developing one and you need to get it to the top search engine rankings. Well, If you have money I suggest you pay to an experienced SEO consultant working for one of the top SEO companies.

Yet, if you do not have money, you can try doing it alone. But, be warned – a good SEO solution is time consuming. No matter which SEO software or SEO service you will be using, it will take you at least a couple of months to have your website to top search engines ranking.

Your first step would have to be reading more about the subject – reading about meta tags optimization services, keyword services, back links methods and organic SEO and using free SEO services like SEO toolbars and online SEO software. Good luck.

Marketing Solutions

You have evaluated your stock and have discovered you have more of a certain product line than you feel you are able to sell. Upon further evaluation you discover you have a line of products you will be discontinuing.

This is a moment of decision. A moment when you decide how to dispose of the items you don’t feel you can reasonable sell in your normal online store.

Certainly you can offer the merchandise at a savings to existing customers, however there may be more marketing value in placing the items for sale at an online auction site.

Many online consumers will utilize an online auction site to seek out bargains. They will wade through page after page of similar items searching for something that connects with their pocketbook. Many times an online auction site is used because it has the greatest likely of housing the greatest number of items a consumer may be looking for.

As you begin to place items in an online auction directory you are tapping into a largely ignored and misunderstood marketing tool for your existing business.

If you sell your items on your site to existing customers with a reduced price tag, you will likely have some satisfied ‘existing’ customers. However if you take those same items and make them available for a bargain price on an online auction site those interested in the product have the ability to click through to your online store and take a look at other products you have available.

You may wind up with more income than you thought you could get from the product or you might wind up with less, but the chances are pretty strong that you will sell the item and you may find new customers frequenting your online store.

Some netrepreneurs may even provide a link to their auctioned items so their current customers can take advantage of a likely bargain – or point someone else to the link.

Many may consider online auction sites to be damaging to online retail stores, however a savvy netrepreneur can turn what may seem like a likely problem into a sales solution AND a marketing tool.

As with any service there will be fees or commissions associated with the sale of any item through an auction site, but when you consider the number of individuals who may be drawn to your site because of your auctioned items it may be a small price to pay for the marketing likely it can provide.

Seo Manager

An examination of reciprocal links software and whether deploying such software on your website might be part of a good SEO strategy.

Reciprocal links are one of the most cost effective forms of web advertising. It is also cost effective because it you don’t have to pay a cent for it. However the problem is that checking to notice whether or not all of your link exchange partners are still linked to you can become a very tedious chore. Reciprocal links may be free but the entire endeavor ends up costing you in the man-hours it takes to go through every single reciprocal link on your site to notice if it is still working! This is time that could be spent promoting or developing your web site in other ways so reciprocal link manager software might just be a good idea.

There are almost a hundred practical benefits to using this link software to trade links and monitor their functionality. One drawback is that the best of these types of reciprocal manager links are written in PHP/MySQL which handle unlimited tasks and data to do with your traded links. Although it sounds complex, most web hosts provide PHP and MySQL and mostly programs like this are easily downloaded and up and running in fifteen minutes.

A really good reciprocal manager program can organize the look of your links on your site by creating professional looking HTML pages that make it easier for search engines spiders to crawl your links and index them. The best programs will list the links in a neat arrangement. Really good reciprocal link manager programs can also make these pages match the design of your website as well as display the link’s title in the browser bar thus once again making your pages more search engine friendly than ever.

Also if a partner decides to trade links with you this amazing software can run all of your link directories together so that he or she has the option of submitting links to your other sites as well which might be another good convenience for the busy webmaster.

Seo Services

SEO services are the services which are used to develop the visibility of a website on search engine, that means more and more visitors may have an easy access to one’s website or web page. SEO stands for Search Engine Optimization, which means improving a website to the best level so that it is visited by maximum number of people in any search engine .These days this concept of SEO services is very much popular in corporate world. As we all know, now it is an internet age, in today’s scenario promoting one’s website is a basic requirement of every business. It is these SEO services which helps the companies to survive in this competitive world.

SEO services are hired by almost all the companies to make the content of their website to be unique, easily accessible , understandable and most of all informative .So these services are provided by the consultants to their clients that means they write on behalf of the companies on their website.
SEO services started in the middle of 90s when it was an era of Internet Revolution all over the world, this is the time when companies started knowing the value of a highly ranked site in search engine results. In 1998 when Google was founded, the area of SEO services widened.

In India the origin of SEO services lies with the introduction of internet only. These services are available at very reasonable prices in India for the international clients. As I mentioned earlier that the services are mainly used to improve the visibility of the website. To do this one basic requirement is to write in easy language which is not only for the professionals but easily understandable to new users as well.

There are certain different qualities for a good SEO service provider which are technical knowledge of the field, good writing and moreover an easy access. All these are certainly available in India and that too at very cheap prices. This SEO services industry is growing in India at a very fast rate.
SEO services are very helpful in internet marketing which is a basic need of any organization. It is only through internet marketing companies are getting most of their business. So for such an important task relying on SEO services can be a big risk for the companies. That is why the competition is very tough in the industry. Any organization will only hire that consultancy for SEO services which is known for its good services, updated versions and of course meeting the deadlines.

Even though there is a tough competition for SEO services but still it is having a lot of options for those who are new to the industry. So it is a very grooming industry and especially in a country like India the options are unlimited. There are some basic key points which should be considered while writing for SEO services.
Good Command over the language
No grammatical mistakes
Up-to-date knowledge

So the key word is that SEO services are very useful these days. Everyone can have the best out of it. So without any further delay just go and get best of the industry. All the Best!


Seo Consultant

Why would it be a good idea to outsource to an SEO consultant? A skilled web designer can create an unforgettable page that can serve every need that you can dream of. However web designers may not necessarily have any skill with SEO. An SEO consultant will know how to have your page seen and seen often. Let’s cover a few reasons why you may consider doing this.

One is that an SEO consultant devotes all of their energies and resources into learning their craft. Their skills are specifically used for website rankings. They can work with your design team from the ground up to make sure that your website not only makes maximum use of SEO techniques but also to save you time and therefore money in the long run by making sure it is done right the first time. This by itself will save you not only time but costly redesigning later.

Another reason is that you ant your web design team to focus their energies on designing the site. By bringing an SEO consultant in you can have two specialists concentrate on what they know how to do best. An SEO consultant is going to take their bag of tricks and essentially arm your website and engage in a battle of wits with the search engines and their ranking algorithms.

The web designer only needs to worry about overcoming technical problems. They focus on first making the site work and then making it work well. They will make site not only work for you but also to get it to work beyond what you originally needed it for.

The SEO consultant must continually improve their skills because they are not just getting your site ranked well today but continually get it ranked well. You need both of these specialists to work for you. Together they can give you what your need and more.

Search Engine Optimization

In the era of internet marketing every business goes online. Internet market becomes competitive day by day. Internet marketing is become vital for companies whoever are doing online business. Doing business on internet is needed lot of research and sound technical knowledge.

Search engine is a tool that design for search information on internet. Nearly 70% percentage of internet traffic comes via search engines. So in internet marketing search engine plays major role for generating business. Search engine optimization (SEO) is the process of improving your website ranking in Search Engine Ranking Pages (SERPs) and drive internet traffic to website. Search engine optimization is the function that should be undertaken to improve the overall commercial performance of a web site.

Good Search engine optimization needs skills in the area of analysis, research, planning, copy writing and communication. Successful search engine optimization projects needs combination of all above skills. When you go for optimization of website primary it involves editing its content and code with relevance keywords and improves indexing of your website.

Search engine optimization techniques might be classified into two broad categories.

On Page Optimization: It refers to the factors which might be controlled by changing coding of your webpage or website. On-Page factors are related directly to the content and structure of the website.

By effectively implementing on page optimization you need to do lot of research and analysis work. This is also for making website more search engine friendly.

Before directly go with the on page optimization you should analysis whole website and understand the business and targeted market this will defiantly help to do proper on page optimization.

Off Page Optimization: Off-page optimization are techniques for search engine optimization that are done off the pages of a website to maximize its performance in the search engines for target keywords related to website content.

Off page optimization are basically related to build quality back links for website. Building a strong back links are needed lot of analysis and research work.

Good search engine optimization will ensure that website appears higher in the search Engine results pages (SERPs) for ranges of significant, definite and important search terms or queries. The achievement of a higher ranking against relevant search terms gives you more commercial value for a web site by attracting more traffic. In an increasingly crowded internet environment, search engine optimization is therefore a crucial online marketing discipline.


Seo Training

In today’s world where internet marketing has emerged as one of the most preferred tools used by various businesses in order to promote their products and services worldwide, the need of the professionals which excels in the various techniques like PPC, SEO and SEM has also risen considerably. Taking in consideration this ever increasing demand of SEO experts, people who have freshly completed their graduations and are looking for the jobs have started enrolling in various search engine optimization courses. One other factor which has contributed a lot in making a Search engine optimization their choice of career is that it pays well.

There are many SEO institutes which offer SEM training, SEO training, PPC training and SMO training courses. These institutes offer in depth training for those people who wishes learn about Search Engine Optimization techniques either to get job in that field or to use them into their own website. They teach these people about how to optimize online shopping pages and the method to increase conversion rates. Apart from that, they also provide information about social networking, podcasting, PPC Campaigns, blogging, email marketing and Web Analytics. Most of the institutes promise that with their SEO courses, the career of the participant will reach the sky but fails to do so. Don’t get swayed by these exaggerated claims. In fact it would be best for you if you enroll in an institute for SEM training, SEO training, PPC training and SMO training courses after doing some research.

  • what type of trainers they have employed. Only a qualified and experienced trainer can guide you about the various techniques of SEO and how to use them.
  • which provide practical experience in addition to the theoretical knowledge prove more beneficial for the students. Therefore, those SEO training courses are considered best which comprises of theory, example and practical. The institutes where instructors help you to develop projects besides your theoretical courses will certainly be the best for you.
  • Some SEO institutes offers placement. Try to enroll in those institutes which provide placement so, that you will not have to search for the jobs.
  • Talk to the previous students of the SEO institute in which you need to study. This will help you in deciding whether your choice is right or not.

Making your career in search engine optimization would be a smart move in present times as it opens several opportunities. So, don’t wait anymore and enroll right now in your choice of SEO course.


Best Social Media Sites

Social media networks have grown faster than any other form of technology in existence. Millions of people use these social network websites daily. Even on the go, people have the ability to update and stay updated on the latest news from friends and family. They use this ability to talk about all sorts of things including their experiences with different products and services.

Statistics show that 78% of customers believe the recommendations of people that they know. Only 14% believe advertisers. These numbers show just how fundamental proper social media marketing is to the advertising industry.

Social media marketing can be utilized by just about every company in any industry. However, there are a few exceptions. Promotions, sales and branding can bring consumers right to your door. Additionally, the word of mouth that you receive from customers can gain you more business than any other form of advertising in existence. However, making your company’s presence known on social media sites is a very time consuming commitment. This is why outsourcing your media presence is one of the smartest business moves you can make.

Outsourcing your media presence to either a freelancer or an advertising consultant can keep your employees from spending valuable time updating your company’s social media sites. Because of the need for your company to monitor this regularly, in order to have someone from your company manage your social networking sites, they would have to dedicate their entire work day to this task.

Utilizing social media marketing is something that your business cannot afford to miss out on. Your company, by social media marketing, has the ability to draw in consumers and monitor the word of mouth that is being transmitted by these sites.

The Secret Truth About Social Media Marketing
Social media marketing is one of the hottest new ways to market your business. However, there is an untold truth about social media sites. This truth, if left unrevealed, can leave your business rowing backwards in the world of social media, never seeing the returns you had hoped for.

Social media sites are intended for social networking. This is a place where people want to feel safe. Every moment of their day, they are bombarded with commercials, jingles, billboards, sales associates and junk email. The last thing that they want to do is talk to a sales person on a social media web site.

On social media sites, the principal goal is building relationships with people who have the same interests. These interests are what bring people together on social sites. If your company is only focused on the temporary results of increasing sales through sales tactics, two things will happen. At best, you will spend a lot of wasted time on reaching your target market to only achieve short term sales increases. At worst, you will irritate people and push them away. This will result in your efforts being ignored and your profile possibly being removed from the social network web site altogether.

If, instead, your company focuses on building relationships with people, leaving info about your company in a subtle way that doesn’t feel like a sales pitch, people will come to your company because they trust and value you. The idea is not to sell your product or service. The idea is to sell you!

Understanding the untold truth behind social media sites can mean the difference between gaining or losing consumers. Abusing social media sites for the purpose of sales will produce negative results. If you focus your time on social media websites on building relationships rather of selling your product, then your company will reap the benefits that social media sites have to offer.

Do you use social media? How vital do you think is social media networking in promoting your business? Drop me a line and let me know.


Affordable Seo

Before you choose the company you want to entrust you SEO efforts to, here are a couple of things to keep in mind.
Focus on someone who can provide you with long-term value
It is important that you understand that SEO is not a magic wand that will just wave and results will be delivered to your doorstep overnight. Any SEO company that promises that is lying through their teeth. You need to choose an SEO company that will be a long-term partner in your SEO efforts, and not just someone who is a task-based service provider. Through good SEO work, you will be able to acquire more sales or leads for your business. Your SEO partner should therefore recommend more strategies to help you reach your goals faster. If you assume SEO to be a one-time process, you are sadly mistaken. And if you believe an SEO company who tells you that, you’re in for a world of trouble.
Meet the team who will be responsible for your SEO efforts
The basis of any successful marketing campaign is the communication between the client and the team that executes the marketing message. It is important therefore, to meet and communicate first hand with the team that will be working on your SEO. The person who has pitched the SEO campaign to you will most likely not be the person to actually work on it. So insist on meeting the team before you sign on any dotted line, just so that you can see how the processes of the organisation flows. Discus with the team how frequently you can expect updates and metrics on your SEO campaign and the level of detail that your scheduled communication will comprise. SEO efforts often take month to show results and during this time, it is important to have a steady flow of communication with your SEO company.
Define the accountability of the SEO project
While SEO is a bit of an intangible and abstract concept, the results of an SEO campaign are very real. But herein lies the problem, because the processes that an SEO company follows to arrive at those results is often difficult to value and understand. You should be able to have some visibility in the effort that is being put in by your SEO company. It is important to create an accountability plan to gauge results. This could be in the form on an online project management system where you can see the task recorded and the hours being logged or it could be in the form of excel spreadsheets for logging time and defining tasks. While the mechanism is not important, what is, is to define a plan for accountability and to stick by it. This plan should be woven into your communication plan to ensure maximum satisfaction. You may not see the value in having an accountability plan when things are progressing well, but it helps you to prepare for any obstacles you might face in the future.


Seo Test

The question comes up often. Many people have been burned by SEO Services, but many have also been rewarded by SEO Services. Like any business transaction or purchase you should only spend your money when you feel comfortable. Your comfort zone should pull from various dependencies, such as how well do you know this business, how long have you been doing business with this person or entity, what is your first impression, how do you personally feel about this person or entity ability to provide this service, and how well have you done your homework. The truth about SEO services is that it is normally not hard work, but that doesn’t mean its easy. It still takes time, dedication, effort, strategy, technique, method, skill, and experience to perform quality SEO services. Anyone can use SEO services because it is in your reach to learn, but not everyone can apply sensible strategy to make SEO work. That is why SEO engineers are needed to accomplish the almost impossible, but the question is how do you know you are making the right choice and not overpaying for SEO services?

I can honestly say for the most part SEO service providers are on the up and up who need nothing more than to do professional business and provide quality SEO services. Identifying mostly all shady SEO service may not be possible, but I have some recommended advice which should help anyone get a fair and quality rate for SEO services.

– Set yourself a “realistic” marketing budget and goal
– Shop around
– Don’t buy until you feel comfortable
– Remember “cheap does not always mean better”
– Ask for references / referrals / portfolio
– Verify references / referrals / portfolio
– Ask for statistical growth and progress reports

Set Yourself a Realistic Marketing Budget and Goal
This simply mean do not kid yourself and think you can pay $200 and overnight you will make thousands. Instead, create a budget depending on your marketing needs, competitive industry, projected outcome, and length of time. If you are looking for your website to rank in the Top 10 search engine result page for a particular keyword or keywords then expect to pay in the thousands, commonly times tens of thousands, for quality, professional, and reliable SEO services, almost always depending on the competitiveness of the keyword. If you need to rank in the top 10 for the keyword “google”, this in most cases impossible, but I am sure there are some SEO companies who will accept the challenge, but will charge in the thousands if not millions to attempt this insane marketing goal.

Shop Around
Find the most appealing SEO services and compare those to other competitive SEO services. Don’t settle for “cheap” or “inexpensive”, but settle for “effective” and “strategy”. Anyone can do SEO work, but not everyone can improve results using SEO services. This is because, SEO is about technique and strategy. It’s not about just throwing thousands a links around the web and sitting back waiting for the explosion. Its actually a lot more complicated than that, as it is about having strategy, technique, and competitive edge. You must find SEO services which live by this principle and can offer you the strategic roadmap you need for success.

Don’t Buy Until You Feel Comfortable
You should always feel comfortable with entrusting your money into an SEO service provider paws. If you have special needs such as you need to sign a contract, you need a specific pay schedule, or you have any questions, make sure you get answers and are comfortable with the projected outcome then move forward. I personally suggest getting a contract which outlines the projected outcome and any other bullet points, then also exploring the consequences or possibilities if the projected outcome is not met.

Remember “Cheap Does Not Always Mean Better”
This is a buyer beware notice. When someone offers $20 SEO services or even $200 SEO services, I would say “buyer beware”. There may be a handful of highly skilled SEO providers who can offer you SEO services at a discount or for extremely low rates, but most of the time these providers either do not know their service worth or know exactly what they are doing, but may have had a lucky streak. You will have to pay top dollar or aggressively, yet still affordable for quality, strategic, and experienced SEO services. SEO engineers is what I like to call them. These are SEO’s who understand the SEO concept, who pioneer SEO methods, and who don’t always follow the trend, but know the trends. Most of the SEO engineers are not going to be cheap, but well worth mostly all dollar spent. If you take into consideration other marketing and advertising platforms, such as television broadcast advertising, print advertising, large tradeshow/fair booth advertising, etc. internet marketing and search engine optimization cost peanuts compared to these other advertising methods and have a farther audience reach. SEO services can easily cost between $5,000-$25,000, it can even be much more than this, depending on your needs, but this is far more inexpensive and cheaper than other advertising platforms. So, next time you think that SEO service cost too much, think about the other methods of advertising and their rates, along with return on investment (ROI). SEO services come out on top mostly all time when compared against these other advertising platforms.

Ask for References / Referrals / Portfolio
Any SEO service provider should be able to point you to their qualifying work. SEO service providers should be able to present you with affectionate websites which they have performed SEO work on. This can even be the SEO service provider personal website, they should be able to point you to their rankings in the search engine as well as some result driven SEO work in the site or across the web.

Verify References / Referrals / Portfolio
Verifying information is not always easy or accomplishable. You should attempt to reach out and verify what you can. If a shady SEO business was going to scam, then I am sure this is where they would start, with testimonials. I suggest verifying what you can, but don’t get overwhelmed with referrals because it may be the shady SEO business giving self praise. I actually have some good verification tips, but that’s another article all in itself.

Ask for Statistical Growth & Progress Reports
The SEO service campaign should include periodic progress/performance reports so you can track your website progress. Tracking your website progress is important in many ways. First, it tells if the SEO engineer is doing their job. Second, it tells you if the SEO methods, strategy, and technique is working or not. Third, it tells you how well the search engines are reciprocating your SEO efforts. And lastly, it tells you how much progress is being made and at what rate. Most of this advanced reporting information and trend tracking can give you an overview of your website likely while giving you the opportunity to design or redesign your landing pages to increase your return on investment (ROI).

Okay,, to wrap it up, just be sure you stay out of shabby internet neighborhoods and when making any online transaction, do your homework first. Also, remember “cheap does not equal better”. Think about it, would you rather pay in the thousands to one SEO company for quality SEO work, which will produce results and increase your website overall performance or would you rather pay cheap $200 to many different SEO’s who don’t ever really give you the results you deserve. If an SEO engineer can increase your website sales and exposure by 80% without your site ever reaching the top 10 search results then you still got a good deal. This is the effect of skilled and experienced SEO services. The only difference between your website and the websites in the top 10, is those websites have SEO engineers working for them who understand SEO.


Social Media Advertising

Washington DC area world-wide-web marketing firm, Conversion Pipeline, announced today the launch of a new Social Media Optimization service allowing small businesses to use multiple social media platforms to promote themselves online and generate new leads.

Conversion Pipeline Managing Partner, Sam Collingwood, stated “statistics show hundreds of millions of people visit social media websites every day. Whether communicating on Facebook, reading blogs, tweeting, or connecting with business colleagues on LinkedIn; social media is swiftly evolving beyond just sharing photos and status updates. A sound social media strategy increases brand awareness, monitors brand reputation, engages your consumers, and provides long term benefits never seen before in a marketing strategy”.

Social Media websites have rapidly increased in popularity. Web analytics company Compete.com announced that in January 2010, Facebook passed Yahoo with 134 million unique visitors making it the 2nd most desired website behind Google. Because of the amount of users on these websites, businesses are using social media to promote their brand, build rapport with their targeted customer base and prospect for new leads.

Conversion Pipeline’s Social Media Optimization service creates custom social media platforms and web pages tailored specifically for small businesses. The following services are all part of their Social Media & Reputation Management offering:
Create new accounts on targeted social networks and establish ongoing strategic connections with friends, business partners and colleagues
The ability to write and post “customer approved” content
Ensure integrated and unified messaging across all social media platforms
Consistently provide creative and informative communications with strategic connections
Work with human resource departments to establish employee and management social media guidelines.
Provide real-time updates when a company’s brand or product is mentioned online
Keep updated on impacting trends in a company’s targeted vertical
Mr. Collingwood also highlighted the benefits of their reputation management service. “Our ability to notify clients when their name or a competitor is mentioned online is crucial. This allows a company to stay abreast of every positive or negative thing that is said on the Internet about any brand or product. We are able to get information in real-time which is crucial for any company concerned with brand reputation and management”. www.conversionpipeline.com


Internet Marketing Firm

Anybody who is into Internet marketing needs to understand the basic rules for this type that is totally different from usual marketing done in companies. People in this field also need to know that these rules keep changing with time, so they have to keep themselves updated.

The managers need to have enough knowledge about these rules in order to allocate budget properly. He/she should be aware of the limitations each tool have regarding ROI.

Remember, Internet marketing is a two-way marketing tool encouraging customers to communicate & is totally different from traditional marketing that merely delivers the company’s message to the customers. As Internet changes the way we communicate with our customers, it also provides us with a long list of tools to choose from. The most commonly used ones are email marketing, PPC advertising, banner advertising, link popularity, lead generation, article marketing, search engine optimization, online press releases, tapping blogs, contextual text advertising, text link advertising, pop-ups & pop-unders, etc.

Generally, it’s wise to keep the 10 following rules to succeed:

1.Use a variety of techniques:
Don’t put all your eggs in one basket & never go for only one technique at a time. Make a list of all those techniques that suit your marketing objective. Just to get started & to understand the trend, you can research about what your competitors are doing on the Internet.

2.Invest a small amount in every tool when you first use it:
As a general rule, don’t put a lot of money in a tool that you have not used before. This also applies to off-line marketing tools.

3.Be persistent in Internet marketing:
Do Internet marketing as a regularly as possible. With each passing day, it’s becoming more difficult to get the traffic attracted, as the competition is getting more & more tough.

4.Use these Internet marketing tools to build relationship with your customers:
Don’t forget to follow-up after every contact with your customer. This can be done by just sending thank you cards to your customers or sending season’s greetings so that they know you remember & care for them.

5.See Internet marketing as a long-time effort:
Don’t expect changes overnight. Remember, you might not succeed the first time you use a particular Internet marketing tool. This doesn’t mean that you should not use that technique ever again. Keep learning from your mistakes & you’ll succeed.

6.Test your tool:
Always test the tool before a visitor lands on that page so that the required changes are made on time.

7.Never restrict your marketing to Internet only:
Doing marketing on Internet doesn’t mean that you stop marketing off-line. Keep using those traditional marketing methods side by side.

8.Keep learning new Internet marketing techniques:
Always be on a lookout to know at once of the new techniques coming up.

9.Be different from others:
You cannot attract your target market unless you do it in a unique way. Try to be different from competitors. Don’t be a follower, be a leader.

10.Measure your result:
Your marketing campaign doesn’t end till you track & measure the result produced by running it. Each Internet marketing tool requires a different method of measuring its success. Have a thorough knowledge of these ways even before putting your hands in any tool.


Social Media Management Software

There have been many debates as to whether internet marketing services that use social networking and media sharing web sites to improve search engine optimization really work. Do they actually help your website gain improved search engine rankings? These all have been referred to by terms like social media, social media marketing, word of mouth marketing, buzz marketing and web 2.0. Social websites have become the latest craze on the internet and these terms have become the buzz words.

Social media websites and networking web sites provide you an easy way to connect with people who share similar interests like you. Some social networking websites group people with common interests, but some websites are “traditional networking sites” and allow you to search for friends based on your interests. So now how do these websites really operate. In websites like MySpace users share music which was what helped rocket MYspace into the well renown place it is today and in Facebook, users create their personal information that they want shared and use pictures, software programs and audio, videos to display or depict their business environment. In websites like Fastpitch, Joe Popular and Adlandpro the users create product and sale pitches and work with each other. When you do this, using the social media websites to promote your product or services (or a website) is named social media marketing.

How can you benefit and improve your search engine optimization ranking by using social media websites? When you use social media marketing and social networking , you have the opportunity to expose your website to a much larger group of people. When your site becomes popular in a social media site, people talk about your site and the post that becomes popular. This is a form of viral marketing that is word of mouth. The additional links means that as you grow these natural links from a large number of relevant websites, your rankings improve in the search engine due to increased organic search traffic.

Another advantage is that search engines programs that roam the web are keen on social media and networking websites and commonly go after links on these websites. This means if you have your site link on social networking and bookmarking websites, your search engine optimization ranking is better and your website site will be indexed quickly. Getting bookmarked from different users and different social media websites will surely help your site rank better on search engines.

Like it or not, social media websites have become an integral part of the internet because social marketing is easy to do, search engines love social links and hence your business by default will benefit. So if you’re engaged in operating a website, and search engine optimization is important then you must realign your site to exploit the popular social media websites for increased traffic. Next you need to know what do you need to do? Well explore search engine optimization services. Also explore social media marketing and the difference to social networking websites.


Seo Experts

No matter what subject your web site addresses, your content is the primary driver when it comes to search engine results. If you want to rank high on search result pages, find SEO Consultants to help you build a content-rich website that meets these basic requirements:

Every Page has a Unique Title and Keyword Phrase
Page title is the most important signal to search engines that a web page is unique and important. The title describes the content search engines and web travelers will find when they arrive at your page. SEO Experts know that web searchers click, they are more likely to go for search engine results that exactly match the search terms they selected. When other sites link to your page, they will probably list your page title for the link, making it more likely that you achieve a high search engine rank.

Pages are Easy to Scan Content is Easy to Understand
Reputable SEO Consultants know that headlines and bulleted lists are the best ways to present your information in a way that both search engines and visitors can quickly scan and absorb. The crawler and the human eye are drawn to headings and bullets. The faster the visitors grasp your information is important to them, the more likely they are to stay on and return to your web page.

Content is Relevant and Focused
Experienced SEO Consultants will tell you that search engines strive to find the most relevant information. They’ve invested a lot of time and money in formulas that judge what text is relevant and important. The best way to rank high in search engines is to make sure your web page content is consistently on topic and focused. Remember to place your keywords more heavily in the first and last paragraphs of your text. Staying focused helps you create many different content-rich web pages that search engines recognize and remember.

Web Site Contains Several Internal Links
The best SEO Consultants will advise you to include links from one web page to another within your site. The links should be relevant to content and make sense to web travelers and search engines. Linking keywords within your text to your other pages will help build relevancy scores and guide search engine crawlers quickly through your site.

Pages Invite External Links
The most reputable SEO Consultant will know that a major feature in search engine rank is the number of external links to your web site from other sites, forums, and blogs. When your content adds value to other web sites content, you’re more likely to get those important external links. The higher the quality of your web site, the more unique and relevant the content, the more likely others will link to your pages. Making it easy to link to you is the best way to collect lots of external links. SEO Experts will offer assistance regarding optimized HTML codes that can be copied into your website pages, one-click bookmarks, and other tools to build your bank of external links.


Social Media Certification

SAN MATEO, CA-San Mateo dentist, Dr. Charles Pascal, has announced the recent launch of his practice’s new social media sites. The dentistry’s new Facebook and Twitter pages, two increasingly popular social media channels, were created in order to improve the practice’s communication with current and likely patients on the Web.

Social networking is fast becoming an important Internet tool for dentists. Now patients have the ability to participate in ongoing online conversations with their dentist and other Facebook followers; access photos and dental news; and share thoughts, questions and opinions with their San Mateo cosmetic dentist, staff and other patients.

“The majority of our patients go online for everything, and that includes searching for information about their dental health. With our website already offering a broad range of valuable information and tools, we wanted to make it easy for patients to join in on the discussion,” said Dr. Pascal, San Mateo, CA dentist. “Now our practice can easily distribute office news, dental information and practice promotions to our entire network of patients with the click of a mouse.”

For over 25 years, Dr. Pascal has had a private practice of General and Advanced Restorative Dentistry in San Mateo. A highly-regarded cosmetic and green dentist in San Mateo, Dr. Pascal offers extensive knowledge in most fields of dentistry and has received advanced certification in aesthetic dentistry, full mouth rehabilitative dentistry and occlusion, temporomandibular disease (TMJ), prosthetics, endodontics, periodontics, and orthodontics. He also provides a full array of dental care and services, including CEREC, Invisalign and implants in San Mateo.

In addition to the practice’s new social network, patients can also visit Dr. Pascal’s website for 24/7 access to valuable information about the practice and oral health. The services page provides an in-depth look at Dr. Pascal’s treatments, and the office page includes directions, insurance and payment policy details. Additionally, new patients can easily download and complete registration forms in advance of new patient procedures, and online appointment requesting allows for quick and convenient scheduling directly from the patient’s home computer.

To learn more about the practice or to make an appointment, call 650-348-5424 or visit www.mysanmateodentist[dot]com.

About Charles W. Pascal, D.D.S.: Dr. Charles Pascal is a leading cosmetic and mercury free dentist in San Mateo, and has had a private practice of General and Advanced Restorative Dentistry for over 25 years in San Mateo. From implants and CEREC to Invisalign treatment, Dr. Pascal and his staff offer a full array of dental care for patients of every age in a comfortable, environmentally-friendly office. Additionally, Dr. Pascal is an emergency dentist in San Mateo and offers around the clock dental care for oral health related emergencies.

Media Contact:
Dr. Charles Pascal
contact@mysanmateodentist[dot]com
720 N. El Camino Real
San Mateo, CA 94401-3714
650-348-5424
http://www.mysanmateodentist[dot]com


Social Media Roi

As Social media is expanding its wings, it starts acting as the most influential communication channel known ever. The dimensions of traditional media has changed now and several internet marketing services providers have now started to look forward, evaluate and analyze such extensive quantity of data in structured manner and some in unstructured.

This data comes both from the internal and external sources and helps organizations to monitor overall business business strategies and predict the future volume of conversations and its impact on the business. The article elaborates the overall outline to configure your analytics package to measure the matrices that may have impact on your social networking strategies.

Manage a filter for Social media traffic: You are suggested to setup a social media profile with the help of a internet marketing services provider in your analytics account that portrays the relevant traffic from these websites. It certainly helps you to put a quick glance over the strategies you adapt, the pitfalls it contains and additional fuel it needs to rush.

Setting up several virtual pages: The process is very much similar to the mechanism, business owners do execute in pay per click technique. The process that an internet marketing company follows allows you to create some virtual URLs that redirects users to the tracking URL that contains the bulk information in original. This virtual URL offers very comprehensive link proportion to the user and an ability to the business owners to track the path through which a user navigates through various social networking websites.

Event tracking mechanism: Event tracking in the SMO services indicates the methodology that organizations use to measure their efforts in the domain. The event tracking schedule is all set to specify the happenings conferred around the various social media events, a user executes while visiting the social networking sites.

Add Campaign Tracking to URLs: URL shortening process in search engine optimization has conferred another step to social media experts to track the social URLs. Vertical is now setting it up one step further and conceiving a tracking URLs for each social platform including tweets walls and posts.

In addition to above, you may consider a number of things while setting up your social media analytics plan. The strategies an internet marketing services provider defines, sets up your insight of the initiatives you suppose to take across the process. All you need to be considerate here about the creative process of media analytics. Social media analytics is all set to manage and head the pathway through which your site would be on the top list of this emerging sky walk.


Ppc Advertising

Pay-Per-Click (PPC) advertising has quickly become one of the most used advertising methods in internet marketing (iMarketing) today. The popularity has grown due to the strength, power, and cost flexibility that PPC advertising offers to an internet marketer.

PPC Overview

PPC advertising can be described as an online advertising method in which a marketer places an advertisement and pays a specified amount each time that a visitor clicks on the advertisement. Available in both text and image formats, PPC ads can be easily set-up, customized, and revised by any marketer with even basic computer and internet skills.

The internet giant, Google.com, was built upon the PPC advertising concept and today generates its revenue through small, sidebar advertisements on its search pages. Each search result page generally consists of natural search results and paid advertisements (PPC ads) that are located along the right-hand side of the page.

Each PPC advertisement consists of an ad title, ad text, and a clickable web link. The placement of each ad is ordered according to the search engine company. Some search engines rank ads only on Cost-Per-Click (CPC) value (from highest to lowest). Others use complex, multi-criteria optimization algorithms to calculate a ranking of each ad.

Ads are triggered only when specified keywords are searched for by a user. Keyword-based search allows for further customizing by advertisers. In general, advertisers would like to find least competitive keywords to assure maximum ad exposure at the lowest possible cost. The other end of the spectrum involves bidding on highly competitive keywords. This situation requires a much higher CPC to be specified in order to still achieve an acceptable ad placement.

How to Get Started

Getting started in PPC advertising is easy and can be accomplished for only dollars out of your pocket. The steps include completing a registration form with your most basic personal information such as name, address, phone, business information, and a credit card. The most popular PPC advertising venues are Google Adwords, Yahoo Search Marketing, and MSN AdCenter.

After you’ve registered with a PPC advertising company, you’re within minutes of placing your first ad campaign. An ad campaign is defined as a paid advertisement that is set-up with specific ad criteria such as the ad title, ad text, destination URL, display URL, keywords, and specified CPC.

Additional ad campaign criteria may be specified depending on the PPC advertising company. Some offer national, regional, or local advertising options to limit your ad to be seen only by users in the requested areas. Other options may include targeting your ads to specific sites or ad networks.

Most PPC advertising companies provide detailed written instructions for both sign-up and for setting up your advertising campaigns. Some even offer step-by-step video tutorials to assist you.

Campaign Basics

There are six basic items that an internet marketer must understand in order to set-up any PPC advertising campaign:

Title
Ad text
Destination URL
Display URL
Keywords
Maximum Cost-Per-Click (CPC)

The title is the main header (first line) of the PPC text ad. You need to use this line to grab the attention of people who see your ad. The title must draw attention to the ad in a way that gets the reader to read the ad text. Keeping a common theme between keywords and related titles is important to drive ad relevance. Some PPC companies allow the use of wildcards to automatically place keywords into ad titles.

Ad text can be described as the body of your text ad. Most companies will limit your ad text to a maximum number of characters per line. Google Adwords, for instance, limits you to 35 characters on the first and second ad text lines, respectively. Now that you’ve captured the attention of someone with your title, you need to use your ad text to intrigue them even more so that they’ll click your link to visit your site.

Display URL is the web address that is shown in your text ad. This is the URL that the user will see. The destination URL is the actual web address that the potential customer will be sent to when they click on your text ad.

Most companies will require that your destination URL be the same as your display URL to keep you from ‘bait & switching’ a potential customer. You are typically allowed to display the root URL to your website and then send a person to a subpage of your site.

For example, the following is typically allowed for display and destination URL’s:

Display URL: http://www.YourSite.com
Destination URL: http://www.YourSite.com/PageName.html

This is considered an acceptable shortening of the URL since the root of the destination URL is used for display. Typical techniques such as URL cloaking or web page redirects are not acceptable methods for PPC advertising.

One of the most important aspects of campaign set-up is the selection of your keywords. Developing your keyword strategy will ultimately determine the success or failure of your PPC advertising campaign. Many keyword tool generating tools exist in the marketplace today. The main PPC advertising companies each offer a form of a keyword suggestion tool to assist you in identifying keyword terms.

The last piece of information that you will have to specify to complete your campaign set-up is your maximum CPC. The higher the value you set as your maximum CPC, the more exposure that your CPC ad will receive. Typically, with a higher CPC you’ll also experience a higher rate of clicks. However, CPC is only one factor of many (i.e. headline, ad copy, etc) that will affect your actual click rate.


Search Engine Optimization Company

The process in which the website undergoes redevelopment to more effectively communicate your keywords to search engines is termed as SEO Delhi. Search Engine Optimization enables your website to rank higher on major search engines. The process is dependent upon two factors which are unique content that contains pertinent keywords, and link popularity – the number of quality incoming links to your website. There are other important factors too which determines the ranking with search engines termed as the architecture of the website, the visibility of the content, its underlying code and how natural site appears to the engines.

There are many companies that offer these services in the form of monthly management scheme. The SEO Services in Delhi are also in the form of contracts and companies do web promotion and Internet marketing activities for their clients. They take care of the website and report to client every month.

Then there are many SEO Delhi consultancies which are involved in this work. You can easily avail the services of the consultants at any time. There are maximum types of services through these consultancies like defining of keywords, writing of content on keyword basis, on page, off page optimization techniques and other world-wide-web marketing techniques.

SEO Services are provided in the form of outsourcing. You can outsource your website promotion work to different companies which are SEO Delhi experts. These all three forms of services differ in terms of cost. You can utilize any of these SEO Delhi services according to your needs and budget.

Getting a good search engine rank is not an easy task but it is a long process. You should beware of black hat SEO techniques as it may affect your business in the long run. Some of the SEO services Delhi are providing genuine services these days. If your website needs to be search engine optimized always take great care in choosing the SEO Delhi Company.

Seo Rank

Internet is among the best medium through which you can establish your own online business at any point of time. In order to be successful in your Internet business you have to follow few basic techniques and strategies so that you can rank your website higher than the other websites available in the market. When you are efficiently able to use different SEO services then you can easily popularize your business and attract quality traffic towards it. The question that is mainly enquired by the SEO experts is the way to judge the best SEO optimization technique. There is no one technique or SEO services that will help you take your business at a higher level but it is a combination of various factors that can help you grow and bloom in your business.
Every SEO company would advise you to target on the keywords if you need your website to rank higher than the others. Keywords are necessary and help the customers to find your website very easily. Therefore, it is very vital that you use the keywords in the entire content of your website so that whenever the user fills such keywords in the SEO optimization engine he is able to reach your website. The second factor that plays an important role is the URL or the web address for your website. Do not keep complicated or long URL’s rather go for the easy ones. The website URL is among the essential elements that is custom made. SEO company and SEO services may advise you different techniques and strategies but in order to be successful and earn great profit from your business you will have to keep implementing new techniques that are introduced from time to time.
SEO optimization and press release are the two factors that are equally responsible for advertising about your website to a large section of population. There are four important things that you need to pay importance in order to rank higher.
1.SEO optimization of the entire press release by providing back links; it will help you receive more popularity.
2.Use of keywords and hyperlinked text will also be an added advantage in popularizing your company. It is a trick that is employed by most of the SEO services available on the Internet.
3.Take the help of online publications and make sure the back link that you provide at each webpage must be valid and working so as to attract good quality traffic.
4.Focus on the links via SEO services. It can help you get a great number of targeted links overnight
There are many other factors that may help in promotion of your website like social media, content of your website and other publicity stunts but if you pay proper attention towards the SEO optimization and the SEO company you choose, you can certainly rule the world-wide-web marketing world.


Seo Marketing Companies

SEO Marketing Company enables the client to get higher rankings in Search Engines. SEO Marketing is one of the most sought after world-wide-web marketing services. Search Engine Marketing or SEO Marketing can help your website to generate more traffic and leads directly through search engines.
Before you choose any SEO Marketing Company, you must do a brief analysis that you’re selecting better SEO Marketing Company.

Before you hire any SEO Marketing Company, you should ensure that they possess knowledge and experience to understand your business requirements. Client Satisfaction should be first aim for any SEO Marketing Company. You should make sure first that the SEO Marketing or Search Engine Marketing Company is able to perceive your business requirements correctly. You can always do a brief meeting with the SEO Company before selecting or any further steps.

In today’s nerve wrecking competition, SEO Marketing helps to draw the target audience’s attention to your website via high-end and important Internet strategies. In order to perform the same, Search Marketing agency provides some of the most basic components including natural results, Pay Per Click (PPC), and contextual targeting.

An SEO Marketing Agency helps to increase the number of visitors to a website, automatically creating more hits and resulting in increased popularity. An SEO Marketing Company can be a tonic for its clients if used well. These agencies possess expert knowledge on optimization and therefore give a great launch pad to budding companies/websites. The impact of Marketing Agency enables the clients’ visibility in the Search Engines and digital world is swifter than many other methods. It helps in entering the digital market with an unerring precision, and creating an impact just where it is required .

A client has the full freedom to choose his/her keywords and the SEO Marketing Company to optimizes the site for those keywords after scanning through the whole website. A SEO Agency keeps reviewing results and looks for means to improve the position of the website and the volume of the traffic it attracts. The aim of the Marketing Agency is to promote the website. The SEO Marketing Company does this by making use of various methods and technologies available to it. It is like promoting a website and business in the digital domain.

When searching for an SEO Marketing services agency, also try to find Best SEO Marketing Company which helps you better in Search Engine Marketing. There are lot of SEO Agencies running in market providing their services but client satisfaction should be the key term for the Marketing Agency. Every clients wants higher rankings in search engines and higher traffic as well. A great SEO Marketing Agency can help you better to do that task.


Social Media Consulting

There are many discussions about whether internet marketing services that the use of social networking and media sharing Web sites work to improve search engine optimization. Does it really help your site rankings in search engines to improve? They have been called by terms such as social media, Social Media Marketing, Word of Mouth Marketing, Buzz Marketing and Web 2.0. Social sites have become popular on the Internet and these conditions are the key words. Social media sites and networking sites offer website owners an simple way to connect with the community of others views and interests as connected. Some people on social networking sites of common interest group, but some pages are “traditional networking sites and your friends can find in their interests. So, really behave like this site.

On sites like MySpace users who share music brings MySpace missile known on the site and was present and Facebook, users personally identifiable information and need to share photos, audio and video software or the description of their business nearby. Promoting your site using these new tools is called Social Media Marketing. How you can benefit and improve your ranking in search engine optimization website with social media? If you use social media marketing and social networks, have the option of your Web site into a much larger group of people to expose.

If your site is a popular spot in the media that people talk about your site and the position is very popular. It is a form of viral marketing, word of mouth. This means that the other links, if you grow these natural compounds from many sites, search engine positioning for the movement of biological research to improve increased. Another advantage is that programs which search engines to strong media and social networking sites, and often left on this site. This means that if the site link on social networking and bookmarking sites, optimize your search engine ranking is better and your site will be indexed quickly. Directions from various individuals and social media sites certainly help your favorite website listed in search engines is better. Like it or not, social media sites are an integral part of the website, because social marketing is simple for search engines love social ties and so enjoy their company standard. So if you have a workstation in the operations and search engine optimization is important, you should see your site again to focus on social media sites for increased road may use.

To take advantage of this new construction method needs to know to perform the steps? Now you can look at Search Engine Optimization Services. The media also explore the difference in social marketing and social networking.


Seo Packages

It is important that you choose your SEO company very well before hiring one. This will save you from losing some of your precious time and money. If you choose the wrong one and get poor service, imagine how potentially wasteful it would have to be to do everything all over again.

Everyday, there are thousands of online entrepreneurs who spend thousands just to get a few minutes of time offered by an SEO company or an SEO coach. They wonder why their SEO attempts don’t seem to work despite all the cash they spend. On the other hand, there are also those who enjoy SEO success and are happy with the services of the SEO company they hired. Well, the point is, you will need some guidance from an SEO company if you want to make a real headway on the web.

When you hire an SEO company to help you increase traffic into your site, you should have a realistic mindset and remember that success can only be achieved with time and with constant hard work. You must avoid those which tell you otherwise at all times, or you are bound to make a mistake. Here are some questions to help you through the decision making process. These are realistic, real-world questions that will help you screen an SEO company thoroughly. Remember that you need to recognize a true expert from a thief and decide accordingly.

Questions to help you recognize whether the SEO company can do the job for you

Will you be implementing the SEO project or do I need to do the dirty work myself?

This is a question best asked upfront. There is of course no right and wrong answer to these questions. This question can only help you weed out those who are not inline with your goals and with your expectations. You need to know whether your SEO company will actually make the project happen as you want them to or if you should expect to do the work yourself. The SEO company usually will ask you to pay additional for implementation of the project before they devote time and effort into your site.

What services do you pride yourself for?

If you are really lucky, you will find an SEO company which is good at one or even two aspects of online marketing. Asking an SEO company this question will caught them in an off guard position and will help you gauge their honesty. Watch out for companies which claim that they are good at each and every aspect of online marketing.

What do you like doing online?

The last thing you would need is a starving SEO consultant who does not enjoy working on SEO but only need to do so for the money. They will take your project and suddenly realize how much they hate what they do and your project suddenly takes forever to complete, if it does. Remember that SEO is a time-consuming process that needs dedication and effort. The mere process of writing content pages will take some time and good skills. You need to make sure that your SEO company can offer you these during the implementation process.

Questions you need to ask yourself

Do the SEO company and me think alike?

You will be better off not hiring an SEO company which have a different set of business philosophies than you do. If you want to be interactively involved in the planning of your SEO project, you need to choose an SEO company that will appreciate the fact that you are sticking around and doing the work with them. On the other hand, do not hire one that will write a copy for you and you end up editing most of the words. What you want is an SEO that will work with you and you will like working with.

Will I enjoy working with this SEO company long term?

What you want is a pleasing business relationship with the SEO company that you choose. You would want fun-loving, energetic and happy people who are inspiring to work with. Try to check whether you like the mood of all the members of the SEO firm. Better yet, ask your consultant what he likes doing on his free time. This may be a strange question to ask but you will know a grump based on what he does on his free time.


Social Media Analytics

It is all about the keywords right? Well not really. It is actually all about the demographics each keyword represents. When someone searches Google for “seattle real estate” you have to put yourself in the mindset of the searcher. Who searches for that phrase? It could be a prospect for a home, a real estate agent checking local properties, or a real estate broker looking for a new recruit. Assuming a keyword will generate a return on investment for the time and budget it takes to have an organic result in the search engine may be a monolithic mistake.

Rather than think entirely “in the box” of search terms and keywords, think demographics. Think target market.
Consider social media a chance to explore your target market. One keyword leads to another, leads to another. Within a few steps you may discover that your best prospect for your business may be two or three levels removed from where you have been trying to reach them.

Example: Real estate professionals always want to show up for “city state real estate” as a term. Yet often they need to reach a person much earlier in the process. A real estate transaction is a relationship based sales process taking one to twelve months. There are indicators online regarding what people do before buying a home. They get married. They find a new job. They get divorced. They have kids. They go to school.
Social Media generates an entirely new set of keywords to compare and look at in the “big picture”

demographics
hobbies and interests
family connections
friend networks

Taking the real estate example: You can look at schools, churches, major employers, lawyers, hospitals and create a niche for themselves in a strong and consistently producing category. For instance Boeing, Idearc, AT&T, Comcast, Amazon, Microsoft, etc are all heavily present in the Seattle area. More importantly, some of those companies have huge employee groups clustered around certain neighborhoods.

How do I find my niche? Think out of the Box

There are a variety of tools out there that will help you with keyword research and drawing some basic conclusions. There are different categories of tools that can be used together or individually, they will help you discover:

the popularity of your keyword
who is talking about your niche (and the people involved in the conversation)
keyword synonyms and related terms (One letter may make all the difference)
niche industry trends and traffic patterns

Keyword Research Tools

-Google AdWords Keyword Suggestions- Use the Keyword Tool to get new keyword ideas. It works with providing keywords based on words or phrases and can also recommend based on site content.
-Google Traffic Estimator- a very simple to use traffic tool. You can dump in a list of hundreds of keywords or phrases and see what choices make sense for your next article.
-WordTracker – Wordtracker is the best non-google system, however it requires you to purchase a membership to get real usage out of the tool (and I am a fan of free/low cost)

Competitive Keyword Tools

-Compete.com Search Analytics – Identifies rival search marketing strategies to take your SEM and SEO efforts to the next level. Also defines traffic patterns on competitor sites.
-KeywordSpy – shows terms that competitors are buying or ranking for in the organic search results, including pay per click ad text.
-KeyCompete – shows pay per click words that competitors are buying.

Social Media Specific

-TweetVolume , TweetScan, Summize all give insight to Twitter. They can show you how much a keyword is being talked about and the associated terms that are drawn to it.
-del.icio.us tag page- StumbleUpon tags – – The most popular tags (keywords) can be seen in clusters of information.
-BlogCatalog Directory – MyBlogLog Directory – are both massive directories of sites that have been tagged by a member community. You can quickly search for a term, see associated terms on a site, and popular members on each site that may be influencers.
-IceRocket Trends – Technorati Tags – Useful for seeing keyword trends (Icerocket) and authority value (Technorati- the number of sites linking to another site)


Seo Consultants

SEO consultancy is offered around the world to different companies. The consultant services offered by SEO consultancy are varied. Although varied, SEO services are quite helpful to companies.

SEO consultancy services help improve website traffic to companies. These services direct more Internet companies to a client’s website. There are many ways this increase is done and varies with clients.

The reason for the variance is each client has different needs. SEO consultancy takes these client needs into consideration. These needs help SEO consultancy firms develop proper SEO strategies.

SEO consultancy is provided to various companies across the world. The UK is a place that has many SEO consultants for client hire. SEO consultants in the UK are quite effective at helping companies.

SEO consultants in the UK are very good at optimisation services. These consultants in the UK know how to develop a proper SEO campaign. This campaign is multidimensional and includes many different things.This campaign focuses on what search engines use in results. Search engines look for certain things from a company’s website. This means a company’s website must contain certain things in it.

SEO consultants in the UK are well aware of these necessary elements. The consultants thus help a company alter one’s website design. They alter the website in order to meet these search engine results.
SEO consultants in the UK are very helpful to companies all over. The services offered help improve search engine results of a company. Improved results end in more potential customers visiting a website.

In London, there are many that offer expert SEO services or advices. These SEO expert consultants in London work with many companies. As they work with clients, they gained a great deal of experience.
These experts have learned how search engines include companies. The consultants identify how search engine results may be improved. A great deal of time has gone into identifying how to improve results.

This research has helped the expert SEO consultants in London. A search engine looks for links from one website to another. A search engine also looks for particular headings on a website.Expert SEO consultants in London recognise this and make changes. This may mean a new website design is necessary for a company. Or in other cases, Seo expert London consultants may change metatags.

Each client’s changes will be customised to their website needs. This is one reason to hire expert SEO consultants in London. They develop bespoke marketing campaign techniques for businesses.

Jabba SEO is a search engine optimisation company. This company works with clients to help improve website traffic. Jabba SEO offers a variety of services to improve search engine optimisation. These services include web site development, pay per click campaign management, social media marketing and more. Jabba SEO is committed to successful campaigns and offers SEO reporting. To find out more about Jabba SEO, go to www.jabba-seo.com.


Submit Website

When you first create your website, you’re on the edge of your seat just waiting for viewers to come by and browse around. After all, you’ve put a lot of thought into your site. You’re proud of it and you want to share it with the world

Most of all, you want to start reaching your target customers, brining in more clients and making more sales.

If you’ve had your website for any length of time you know that getting visitors to your site is not automatic. If you’ve got a great website and you are getting only a few views a day, please don’t take it personally. In order to get more viewers you need to do something–you need to market your website.

You might be intimidated by the idea of marketing your own website. You might think that only a technical wizard could do such a thing and that you would need to learn all sorts of technical skills that would take a lot of time and quite frankly aren’t your cup of tea.

Please rest assured– that’s totally not the case. There are online marketing techniques that work great, that are completely doable for the average person, and that are very cost effective.

Article marketing is one of them–this is a tried and tested tool that tons of everyday business owners use on a daily basis to bring attention to their websites and their businesses. Learning how to submit articles is not brain surgery–pretty much anyone can do it!

With article marketing, you write articles that teach your readers about your niche.

For example, if you are a financial planner, you can submit articles about how to create a personal budget, how to get out of debt, how to plan for retirement. You offer practical skills that the average person could implement. You become a trusted resource for potential customers in your field–when they have a question about something, you’re the one who should be providing the answer.

You can see how much value that brings to the reader–they need information, knowledge, new skills, and you’re giving them that.

But what do you get out of it, and how does this help your website?

Well, all time you publish an article, you also publish what is named a resource box. Another term for this is “author bio”–it’s simply a few lines where you tell who you are, what you do, give an idea why the reader should trust your information on this topic, and give a reason why the reader should go to your website. Of course you also give a clickable link to your website.

The interesting thing about article marketing is that the articles are free to be reprinted, anywhere on the web as long as the resource box accompanies the article. That is the deal–you provide the excellent content, and publishers can reprint your article (and resource box) for free.

Publishers do this because they want to provide helpful content to their own readers on their site. They may not wish to write the content though, so they look for free reprint articles that suit their purposes. That’s where you come in!

Every time your article is republished, you create more exposure for yourself, your business, and your website. You demonstrate your expertise in your topic to your readers. You also get a backlink from the web page that published your article.

When you market your website with articles and do it over the long term, you generate more visitors to your website. You can get these new visitors from the articles themselves and from search engines such as Google.

Even if you’re a complete beginner, you can market your own website. There may be a bit of a learning curve at the beginning (as there is with any new activity that you undertake), but it’s not terribly complicated. If you are an average person with average computer and web skills, you can surely do this!

Questions for you:

What is standing in the way of you starting to market your site by creating free reprint articles?

What are you most looking forward to in learning this new skill?